15 Instagram Welcome Message Examples for Your Business
Searching for Instagram welcome message examples for your business? This article covers the essentials and advantages of welcome messages, provides various examples and templates for Instagram, and guides you on how to set them up.
What is an Instagram Welcome Message?
Instagram, being one of the most widely used social apps globally, is increasingly utilized by businesses to engage with customers and convert leads. A straightforward way for businesses to build customer relationships on Instagram is through welcome messages.
An Instagram welcome message is an automated response sent to customers when they initiate a new conversation with you on Instagram Direct.
Let's explore why setting up welcome messages is beneficial for businesses.
Benefits of Welcome Messages
Welcome messages are vital for creating a positive customer experience. They introduce your brand and offer guidance as customers begin their journey with you.
By delivering clear, helpful, and personalized information, welcome messages enable businesses to engage and assist customers effectively, leading to more satisfying and successful interactions. Here are some key benefits:
- Shorten response time: Using a predefined message eliminates the need to craft a new message for each customer inquiry, allowing for timely and consistent responses.
- Improve customer satisfaction: Personalized welcome messages can make customers feel valued and appreciated, fostering a positive first impression and boosting satisfaction.
- Set expectations: Clearly communicate when customers can expect a reply and include a call-to-action (CTA) to guide their next steps.
Now that we understand the importance of Instagram welcome messages, let's look at some ready-to-use examples.
Instagram Welcome Message Examples
This section will walk you through best practices for crafting effective welcome messages and provide sample messages for various scenarios.
Best Practices for Welcome Messages
When creating a welcome message, it's essential to follow key principles of effective messaging.
Here are some guidelines to help you craft messages that resonate with customers:
- Keep messages short and direct.
- Use a friendly and approachable tone that matches your brand's voice.
- Personalize your message to make customers feel acknowledged. Include their names and relevant details if possible.
- Add a CTA to guide customers on what to do next.
- Monitor and respond to customer messages promptly to ensure a positive experience.
Instagram Welcome Message Examples: General Welcome
General welcome messages show customers you are attentive and encourage them to ask questions confidently. Many businesses use standard greetings like the ones below as a default.
- "Hello! We're glad you reached out. How can we help you?"
- "Hi! We appreciate you taking the time to contact us. How can we assist you today? 😊"
- "Thank you for stopping by [Business Name]'s page! Our support agents are available Monday-Friday from 10 AM to 6 PM 😊. Please leave your question here and we'll get back to you during business hours."
Instagram Welcome Message Examples: Special Offers
Use this opportunity to promote your products or services in your Instagram welcome messages. Here are some examples:
- "Hello! We've received your message and will respond to you as soon as possible. We'd like to let you know that we have a treat for all followers. Use the code [Code] at checkout to receive 20% off your next purchase. 🎉"
- "Thank you for reaching out, we will reply within the next 3 hours. Also, it’s our 3rd anniversary! We’d like to thank you for your support with 10% off the Signature collection. Just use the discount code [Code] at checkout before [Date]."
- "Hi [Name], thank you for dropping by! Our team will get back to you within an hour 🙏🏻 Did you know that we’re offering 20% off all skincare products? Use [Code] at checkout to enjoy this limited-time offer!"
Instagram Welcome Message Examples: Lead Capture
Instagram Direct Message can also be used to collect customer information. Customers who follow your account are likely interested in your products or services and more open to being contacted on other channels. Consider these samples:
- "Hi, we’ve received your message and will be right with you. In the meantime, if you want to be the first to know about our promotions, DM us your email address and we'll add you to our email list."
- "Hello and welcome to [Business Name]. If you'd like to know more about our services, please leave your email address and an agent will send our catalog over. We appreciate your interest and look forward to assisting you 🙏🏻"
- "Hey there, [Name]! We're glad you're interested in our photo printing services 📸 For urgent matters, please share your phone number and we'll call you within the next hour.”
Instagram Welcome Message Examples: Customer Support
Some businesses use Instagram to provide customer support. Welcome messages like the ones below help set expectations for response time or agent availability:
- "Hello and thank you for your message! We're here to help you with any questions or issues you may have. Please send us a message with your concerns and one of our friendly agents will get back to you shortly.”
- "Have a question? 🤔 Don't hesitate to leave it here and we'll do our best to respond quickly. Our team is dedicated to providing timely and helpful support.”
- "Hi [Name], thank you for reaching out! We’ll get back to you within an hour. For general inquiries, you can also check out our FAQ page at [link].”
Instagram Greeting Message Examples: Seasonal Messages
Incorporating seasonal elements in your welcome message can enhance customers’ perception of your business. Mention special discounts or items for festive seasons:
- "Merry Christmas! Thank you for visiting us. We apologize for the delay in responding as we are currently busy preparing and shipping Christmas orders. Please check out our page for special deals while you wait for our reply. 🎁"
- "Happy Valentine's Day 💓! We're currently busy and will respond to you as soon as possible. If you're looking for a last-minute gift, we’re happy to inform you that we offer 24-hour delivery on all our items.”
- "Thank you for reaching out! We will get back to you soon. As Mother's Day is coming up, we have a curated collection of jewelry that would make the perfect gift to spoil your mom. Don't forget to check it out. 🥰"
How to Set Up Instagram Welcome Messages
Now, we will guide you through the process of setting up an Instagram welcome message via the in-app inbox on Instagram and through Chat Breezes connected to a customer conversation management software.
How to Set Up Welcome Message on Instagram: Meta Business Suite Inbox
Businesses can send Instagram auto replies via Meta Business Suite. However, the automated messaging features on Meta Business Suite are limited to instant replies and away messages.
To set up auto reply on Instagram, you must first connect your Instagram Business account to Meta Business Suite. Once they are connected, you can set instant reply and away messages.
1. Open Meta Business Suite Inbox and click on Automations.
2. Navigate to Instant Reply and turn on the toggle.
3. Select Instagram by checking the box.
4. Compose your auto reply message and click on the Sparkles icon if you want to personalize your Instagram instant reply.
5. Click on Save Changes to publish your auto reply.
If you want to test the message before saving it, click on Preview in Messenger. Next, we’ll show you how to set up an away message on Meta Business Suite.
How to Set Up Welcome Message on Chat Breezes
Businesses can connect their Instagram API to Chat Breezes to set up and automate welcome messages for their Instagram business accounts.
Chat Breezes allows you to set business hours and apply welcome messages for all connected channels, including Instagram, WhatsApp, Facebook Messenger, and more.
Start sending welcome messages today by signing up for a Chat Breezes account.
Further Reading
If you're interested in knowing more about using Instagram Business account, you'll want to check out: